Ethyca has an integration with Optimove that allows us to submit erasure requests, known in the GDPR as the Right to Forget (RTF) and in the CCPA as the RTD (Request to Delete), via an automated email.
This integration sends an automated email from your Ethyca Control Panel to our Optimove privacy contact in a weekly batch on Wednesday morning. Your Optimove privacy team will then handle the deletion of your customers’ individual subject data.
If you are looking to set up this integration through Ethyca, please follow the steps below:
Step 1) Send your Optimove Account Manager or Implementation Manager the following email, CCing your Ethyca Customer Success Manager, to notify them of the process:
Hi <insert name here>,
We have partnered with Ethyca to automate our data privacy requests for downloading and erasing subject data. Since Optimove is our collaborative commerce network, we wanted to let you know that when you receive any subject erasure requests from us, they will come from Ethyca and read as follows:
Hi there, This is an automated email from Ethyca an automated data privacy compliance system working on behalf of <ORGANIZATION NAME>. We have received requests from customers of <ORGANIZATION NAME> wanting to exercise their data privacy right to be deleted. Please delete all PII data for all data subject(s) with email address(es) listed below. We appreciate your help and for any questions pertaining to this request, please reply to this email directly. Sincerely, The Ethyca Team <COMMA SEPARATED LIST OF SUBJECT EMAIL ADDRESSES>
*We appreciate your partnership as we continue to work together through these data compliance use cases.
Step 2) Add the Integration into the Control Panel and click Save. No connection settings required.
Updated over 1 year ago