Ethyca has an integration with Drift that allows us to submit erasure requests, known in the GDPR as the Right to Forget (RTF) and in the CCPA as the Request to Delete (RTD) via an automated email.

This integration sends an automated email from your Ethyca Control Panel to our Drift privacy contact in a weekly batch on Wednesday morning. Your Drift privacy team will then handle the deletion of your customers' individual subject data.

If you are looking to set up this integration through Ethyca, please follow the steps below:

Step 1) Send your Drift Account Manager or Implementation Manager the following email, CCing your Ethyca Customer Success Manager, to notify them of the process:

Hi <insert name here>,

We have partnered with Ethyca to automate our data privacy requests for downloading and erasing subject data. Since Drift is our revenue acceleration platform, we wanted to let you know that when you receive a subject erasure request from us, it will come from Ethyca and read as follows:

Hi there,  
  
This is an automated email from Ethyca an automated data privacy  
compliance system working on behalf of <ORGANIZATION NAME>. We have  
received requests from customers of <ORGANIZATION NAME> wanting to  
exercise their data privacy right to be deleted.  
  
Please delete all PII data for all data subject(s) with email  
address(es) listed below. We appreciate your help and for any  
questions pertaining to this request, please reply to this  
email directly.  
  
Sincerely,  
The Ethyca Team  
<COMMA SEPARATED LIST OF SUBJECT EMAIL ADDRESSES>*

We appreciate your partnership as we continue to work together through these data compliance use cases.

Thank you,

<Your Name>

Step 2) Add the Integration into the Control Panel and click Save. No connection settings required.